All posts by Anusha K

About Anusha K

Experienced and versatile Marketer adept in strategizing and executing brand plans in a timely fashion and creating SEO-optimized articles for various social media platforms

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Blogs: 6

digital experience testing help in the product roadmap

Thought Leadership

How can digital testing help in the product roadmap

A product roadmap is a high-level visual representation of a product’s strategy and plan. It provides a clear and concise overview of the product’s vision, goals, and initiatives, as well as a timeline for their delivery.

February 24, 2023

view count19530 Views

Read time16 Min Read

mobile phone

Thought Leadership

Designing and conducting digital testing for mobile applications

As the digital landscape becomes more intricate, brands must cater to their customers’ needs through various devices, platforms, and channels.

February 24, 2023

view count17006 Views

Read time18 Min Read

Creating a holistic digital experience testing plan

Thought Leadership

Creating a holistic digital testing plan

The digital world has become the primary point of interaction for businesses worldwide in the last decade. With the shift in technology and human behavior, businesses that could quickly adapt to digital-only operations were better prepared for the challenges of a global pandemic.

January 31, 2023

view count25303 Views

Read time11 Min Read

Digital Experience Testing for E-commerce Web and Mobile Apps

Thought Leadership

Digital Testing for E-commerce Web and Mobile Apps

According to Gartner, the significance of digital commerce is on the rise and is expected to be the top growth priority for enterprises in the next two years, with 86% of surveyed leaders stating its importance, thus coming into the picture of digital testing

January 27, 2023

view count17176 Views

Read time14 Min Read

The Importance of Digital Transformation Quality

Thought Leadership

The Importance of Digital Transformation Quality: Achieving Business Goals and Satisfying Customers

Digital transformation was never considered an optional process. However, many enterprises were still on the fence and dragging their feet to achieve digital first.

January 23, 2023

view count18297 Views

Read time6 Min Read

digital transformation

Thought Leadership

Quality Control in Digital Transformation: Strategies for Ensuring a Positive Outcome

What is digital transformation? Digital transformation is a process that prioritizes a customer-centric and technology-focused approach to all aspects of a business.

January 20, 2023

view count13877 Views

Read time8 Min Read